About Us

Pure Beauty: Working hard to put your products in front of the right people at the right time to maximise stocking and sell-through opportunity across the UK.

• Direct to beauty buyers: increase potential of product being stocked in-store
• Direct to store staff: building product benefit awareness & in-store consumer recommendation

Serving buyers for all the major beauty retailers, along with their consultants that sell direct to the end consumer, Pure Beauty is a proven stocking guide and sell-through aid. Pure Beauty is 12 years young, having been launched in 1997, and is established as the essential reference companion for the industry: delivering impact, deepening relationships and driving sales on behalf of its marketing partners throughout the year.

Pure Beauty is the beauty retail industry's leading monthly magazine, reaching staffrooms and buyers in the major multiple pharmacies, every key independent pharmacy, supermarkets with a beauty department, and the major department stores. Pure Beauty has an ABC-audited circulation of 15,208*, reaching deep into the heart of the UK beauty retail sector.

Each month Pure Beauty reports on the key trends affecting consumer purchasing behaviour, and brings you up to date on all the news, views and products that are shaping the future of the industry.

Each Autumn, we celebrate the annual Pure Beauty Awards, recognising and rewarding the companies, brands and people that create, market and sell such a vast range of products to our demanding consumers.

Subscribe to Pure Beauty today!

Source: ABC total average net circulation Jan-Dec 2008